This report examines the SEO tactics used by those businesses ranking for 'Carmel IN Pest Control'. Carmel IN Pest Control |
SEO Road Map - Friday July 22, 2022Carmel IN Pest Control #28 www.cookspest.com
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About the ReportThe Road Map lists the factors in descending order where the factors at the top have the strongest correlation with rank position in Google and they get incrementally weaker as you go down the list. We recommend that you fix 5-10 deficits at a time then wait 2-12 days to see if there is impact. You can always do more passes later. We want to avoid triggering a "Google Dance" where your page drops out of search for a week or more while Google reprocesses everything. We find that making too many changes at once triggers this. If you do trigger a Google Dance then 9 times out of 10 the correct action to take is to stop and wait. Work on different pages in that case. A Google Dance often results in the same position or better.Exact MatchThis is the search used to create this report.Carmel IN pest control VariationsVariations are the words that Google makes bold in desktop search results. Google bolds them to show you how relevant the results are. We measure them because they help make your page relevant for the target keyword.LeadingThis means the tag content begins with the keyword match.<tag>KEYWORD ...</tag> Making Whole TagsThis means the only content in the tag is the keyword match.<tag>KEYWORD</tag> EntitiesEntities are nouns that Google's AI likely understands. They are found in public databases like Freebase, Wikidata, and Wikipedia. Groups of entities form topics which helps classify documents.Triple Word LSILSI are simply other words that come up naturally when people talk about your target keyword.Double Word LSIdoctype html 3Single Word LSIsize 3, ref 3, add 3, http 3, order 3, script 3, body 3, border 3, lang 3, margin 3, align 3, pre 3, not 3, bord 3, style 3, search 3, sel 3, din 3, div 3, class 3, doctype 3, use 3, height 3, key 3, ica 3, react 3, type 3, data 3, html 3, line 3 |
#28 www.cookspest.com | Avg | Max | 1 | 2 | 3 | |
Clean Variation Density | 7.35 % | 3.68 | 6.81 | 0.00 % | 4.22 % | 6.81 % |
Clean Exact Match Density | 0.00 % | 0.00 | 0.00 | 0.00 % | 0.00 % | 0.00 % |
Clean Variation Density: Keyword density is the ratio of keywords to word count. In a clean density the following parts of the page are excluded: head tag, comments, scripts, styles, and HTML tags. All variations are used to calculate the match count.
Clean Exact Match Density: Keyword density is the ratio of keywords to word count. In a clean density the following parts of the page are excluded: head tag, comments, scripts, styles, and HTML tags. Only the Exact Match is used to calculate the match count.
Factor ID | Factor Name | cookspest.com | Avg | Max | #1 | #2 | #3 | 0.20 |
ENT000a | Number of Entities Used | 20 | 36.00 | 62 | 0 | 62 | 46 | -0.40 |
ENT001 | Entities in HTML Tag | 82 | 595.67 | 1127 | 0 | 1127 | 660 | -0.34 |
CP479a | Title Has Best | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.33 |
ENT018 | Entities in Sentences | 52 | 300.33 | 603 | 0 | 603 | 298 | -0.32 |
ENT003 | Entities in H2 Tags | 1 | 11.00 | 27 | 0 | 27 | 6 | -0.31 |
ENT004 | Entities in H3 Tags | 0 | 12.00 | 24 | 0 | 12 | 24 | -0.31 |
CP479 | Title Has Sales Words | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.31 |
ENT013 | Has Entities in H2 Tags | 1 | 0.67 | 1 | 0 | 1 | 1 | -0.31 |
CP468 | Number of Sentences | 6 | 70.00 | 126 | 0 | 126 | 84 | -0.31 |
ENT014 | Has Entities in H3 Tags | 1 | 0.67 | 1 | 0 | 1 | 1 | -0.30 |
ENT002 | Entities in H1 Tags | 3 | 2.00 | 3 | 0 | 3 | 3 | -0.30 |
CP479ii | Title Has Sentiment Words | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.29 |
CP164 | Leading Variations in H2 Tags | 1 | 4.67 | 9 | 0 | 9 | 5 | -0.28 |
QS003 | Number of Questions | 0 | 5.67 | 9 | 0 | 8 | 9 | -0.26 |
CP156 | Leading Variations in H1, H2, and H3 Tags | 3 | 18.33 | 36 | 0 | 36 | 19 | -0.26 |
CP451 | Number of US Phone Numbers | 2 | 8.00 | 24 | 0 | 0 | 24 | -0.26 |
CP224 | Has Meta Charset | 1 | 1.00 | 1 | 1 | 1 | 1 | -0.25 |
CPXR24 | Number of P Tags | 13 | 44.00 | 106 | 0 | 26 | 106 | -0.25 |
CP160 | Leading Variations in H1-H6 Tags | 3 | 22.00 | 47 | 0 | 47 | 19 | -0.25 |
CPXR003 | Number of Heading Tags | 3 | 22.33 | 48 | 0 | 48 | 19 | -0.25 |
CP213 | Has FavIcon | 1 | 1.00 | 1 | 1 | 1 | 1 | -0.24 |
CP492 | Word Count | 289 | 1641.00 | 3126 | 0 | 3126 | 1797 | -0.24 |
CP492b | Unabridged Word Count | 349 | 1942.00 | 3766 | 0 | 3766 | 2060 | -0.24 |
CPJLD209 | Has JSON-LD Product | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.24 |
QS004 | Number of Questions In Headings | 0 | 1.00 | 2 | 0 | 2 | 1 | -0.23 |
CPXX888 | Number of HTML Tags | 386 | 1073.33 | 2359 | 5 | 2359 | 856 | -0.23 |
CPXR002 | Number of HTML Comments | 22 | 185.00 | 549 | 0 | 549 | 6 | -0.23 |
QS012 | Headings Has Question | 0 | 0.67 | 1 | 0 | 1 | 1 | -0.23 |
CP427 | Number of Images with Alt Text | 0 | 40.33 | 69 | 0 | 52 | 69 | -0.23 |
CPJLD182 | Has JSON-LD Offer | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.22 |
ENT012 | Has Entities in H1 Tags | 1 | 0.67 | 1 | 0 | 1 | 1 | -0.22 |
CP168 | Leading Variations in H3 Tags | 1 | 13.00 | 26 | 0 | 26 | 13 | -0.21 |
CP426 | Number of Images | 3 | 40.67 | 70 | 0 | 52 | 70 | -0.21 |
CP425 | Number of HTTPS Links | 39 | 160.33 | 319 | 0 | 319 | 162 | -0.21 |
QS007 | Number of Questions In H3 Tags | 0 | 1.00 | 2 | 0 | 2 | 1 | -0.20 |
CP208 | Has Copyright | 1 | 0.67 | 1 | 0 | 1 | 1 | -0.20 |
CP180 | Leading Variations in H5 Tags | 0 | 3.33 | 10 | 0 | 10 | 0 | -0.19 |
CP347 | Has US Phone Number | 1 | 0.33 | 1 | 0 | 0 | 1 | -0.19 |
CP435 | Number of Links | 40 | 161.67 | 319 | 0 | 319 | 166 | -0.19 |
CPJLD189 | Has JSON-LD Organization | 0 | 0.67 | 1 | 0 | 1 | 1 | -0.19 |
ENT006 | Entities in H5 Tags | 0 | 4.67 | 14 | 0 | 14 | 0 | -0.18 |
CPJLD235 | Has JSON-LD Service | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.18 |
CP207 | Has Contact Page | 1 | 0.33 | 1 | 0 | 1 | 0 | -0.17 |
CPJLD007 | Has JSON-LD AggregateRating | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.17 |
CP483a | Exact Match in the Title Tag | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.17 |
CP313 | Has Privacy Policy | 1 | 0.67 | 1 | 0 | 1 | 1 | -0.15 |
CPJLD048 | Has JSON-LD City | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.15 |
ENT009 | Entities in Title Tag | 3 | 2.33 | 4 | 0 | 4 | 3 | -0.15 |
CP318 | Has RSS Link | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.15 |
CP479c | Title Has Top | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.15 |
ENT016 | Has Entities in H5 Tags | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.14 |
CPJLD266 | Has JSON-LD Website | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.14 |
CP176 | Leading Variations in H4-H6 Tags | 0 | 3.67 | 11 | 0 | 11 | 0 | -0.14 |
ENT010 | Title Tag Has Entities | 1 | 0.67 | 1 | 0 | 1 | 1 | -0.13 |
CP319 | Has Schema Markup | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.13 |
CP204 | Has Canonical URL | 1 | 0.67 | 1 | 0 | 1 | 1 | -0.13 |
CPJLD233 | Has JSON-LD Search Action | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.13 |
CP203 | Has Apple Touch Icon | 1 | 0.33 | 1 | 0 | 1 | 0 | -0.12 |
ENT008 | Entities in Meta Description Tag | 0 | 2.67 | 8 | 0 | 0 | 8 | -0.11 |
ENT011 | Meta Description Tag Has Entities | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.11 |
CP310 | Has OpenGraph Type | 1 | 0.33 | 1 | 0 | 1 | 0 | -0.10 |
CP309 | Has OpenGraph Image | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.10 |
ENT015 | Has Entities in H4 Tags | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.10 |
CP330 | Has Schema Local Business | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.10 |
CP151a | Leading Variations in Meta Description Tags | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.09 |
ENT005 | Entities in H4 Tags | 0 | 0.67 | 2 | 0 | 2 | 0 | -0.09 |
CP172 | Leading Variations in H4 Tags | 0 | 0.33 | 1 | 0 | 1 | 0 | -0.07 |
CP484 | Leading Variations in Title Tag | 1 | 0.67 | 1 | 0 | 1 | 1 | -0.07 |
CPJLD265 | Has JSON-LD WebPage | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.07 |
CP345 | Has Terms of Service | 1 | 0.67 | 1 | 0 | 1 | 1 | -0.06 |
CP428 | Number of Images without Alt Text | 3 | 0.33 | 1 | 0 | 0 | 1 | -0.06 |
CPXR004 | Number of H1 Tags | 1 | 0.67 | 1 | 0 | 1 | 1 | -0.05 |
CP412b | Has Email | 0 | 0.67 | 1 | 0 | 1 | 1 | -0.04 |
CP412 | Number of Email Addresses | 0 | 1.00 | 2 | 0 | 1 | 2 | -0.02 |
CP320 | Has Schema Aggregate Rating | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.02 |
CP225 | Has Meta Description | 0 | 0.33 | 1 | 0 | 0 | 1 | -0.01 |
CP151 | Leading Variations in H1 Tags | 1 | 0.67 | 1 | 0 | 1 | 1 | -0.01 |